![]() Kendall, however, did not address the issue publicly until the season 14 premiere of ‘Keeping up with the Kardashians’, where the model broke down to cameras and expressed that she has never felt “so fucking stupid”. Produced by Pepsi’s in-house marketing team, the brand issued an apology to both the public and to Jenner. The production was condemned by everyone from Madonna to the daughter of doctor Martin Luther King. The ad sparked widespread derision, and there was genuine offence caused by Pepsi’s insensitive handling of the topic (the ad appears to emulate a Black Lives Matter protest and invites a direct comparison between Jenner and protester Iesha Evans, who was arrested for her protest). ![]() ![]() The two-and-a-half-minute-long video sees an ethnically diverse, color-coordinated crowd of young people staging a protest against… we don’t know what, before supermodel Kendall Jenner steps in with her can of Pepsi to stop police brutality and save the day. Arguably the biggest advertising flop of recent times, Pepsi's 'Live For Now' ad was pulled by the soft drink retailer in less than 24 hours of its premiere.
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